Union Maraîchère de Genève
More and more producers and consumers are taking the full measure of the benefits of healthier food and responsible and sustainable agriculture. The Union Maraîchère de Genève has chosen to take demanding steps to certify virtuous practices that are monitored and controlled, in favor of the environment, biodiversity, the economy and society. It regularly implements innovative initiatives in its field.
For the Union Maraîchère de Genève, these steps towards greater sustainability, in particular its membership of the Demain la Terre label, allow them to formalize virtuous practices integrated into their daily work, but also to be able to put themselves in permanent improvement loops in a field that is constantly evolving and facing a growing number of constraints. It wishes to position itself as a virtuous and responsible partner for consumers.
- Development of a communications strategy
- External relations: information on environmental and social commitment to the local community
- Content writing for the website, newsletter creation
- Interviews one to one, articles, reportages
- Consulting in fundraising and sponsorship
- Drafting of an informative flyer and a FR/DE greeting card
UMG in the spotlight in Léman bleu news on May 29, 2020.
The BauernZeitung, the Swiss weekly with 170,000 readers, presents the new UMG label.
AgriHebdo mentions the UMG’s commitment to sustainable agriculture.
The products of the Union maraîchère de Genève are the subject of an infographic in the Tribune de Genève
FoodAktuell highlights the new ethical label of the UMG.
The UMG is the guest of Radio Cité Geneva on May 26, 2020.
The Union Maraîchère joins the Demain la Terre label.