Dreamscape

Dreamscape

Dreamscape Geneva

Background

Dreamscape Immersive is a virtual reality company backed by major Hollywood studios. Halfway between a movie theater and a theme park, Dreamscape offers visitors a virtual reality experience like no other, combining the power of immersive storytelling, motion capture and virtual reality (VR) technologies. Born from a partnership between local stakeholders and based on a technology developed by the Geneva-based foundation Artanim, Dreamscape opened its first European center in Geneva in July 2022.
In order to strategically support this launch and introduce this technological revolution to the Geneva public, the agency has implemented a short-, medium- and long-term media relations strategy to promote this new center Dreamscape Geneva.

Agency mandate

  • Communications strategy
  • Media relations and public relations strategy
  • Writing of press documents: press kit, press releases, Newsroom
  • Organization of a press conference to launch the project
  • Identification and invitation of local stakeholders

Achievements

Article dans la tribune de Genève, le 28 mai 2022

Article dans 24heures, le 28 mai 2022

Mention du centre Dreamscape dans l’émission Forum, le 25 mai 2022

Présentation de Dreamscape sur le site internet et la newsletter de cominmag.ch, le 23 mai 2022

Fondation d’Aide aux Entreprises (FAE)

Fondation d’Aide aux Entreprises (FAE)

Fondation d’Aide aux Entreprises (FAE)

Background

The FAE, a financing facilitator and the cantonal branch of the Cautionnement romand, wishes to communicate on the key role it plays in the development of a strong local economy that provides jobs. Communications in connection with the supported SMEs and the exceptional support to companies during the Covid-19 period is being deployed. The aim is to profile the FAE in the field of financing and business support, as well as to demonstrate its benefits for the local economic fabric and employment.

Agency mandate

  • Communications strategy
  • Positioning and promotion of actions
  • Press Relations
  • Content writing and storytelling

Achievements

” Covid-19: the FAE has granted 14.4 million francs ” headlines Le Temps on June 8, 2020.

FAE in the Tribune de Genève, June 8, 2020

The Fondation d’Aide aux Entreprises (FAE) in 3D ECO, Léman Bleu’s flagship program.

The communication agency de facto writes the adventures and portraits of entrepreneurs supported by the FAE

Foxstone

Foxstone

Foxstone

Background

In order to strategically accompany the launch of the real estate crowdfunding platform (participatory financing in the field of residential and rental real estate), Foxstone SA, a pioneer in its field, wishes to make itself known to the media landscape of French-speaking Switzerland. At that time, there was no equivalent service in French-speaking Switzerland. The start-up had to promote its new concept and establish the credibility of its new platform. A short, medium and long term communications strategy is deployed.

Agency mandate

  • Media relations strategy
  • Editorial content writing
  • Public Relations

Achievements

Full page in the Matin Dimanche for Foxstone: “Real estate opens up to small savers thanks to crowdfunding”.

PME Magazine dedicates an article to real estate crowdfunding and Foxstone on March 9, 2020.

Foxstone in the popular newspaper Bilan on August 13, 2018.

Tribune de Genève announces the sale of a building via Foxstone crowdfunding in September 2019.

Foyer Handicap

Foyer Handicap

Foyer Handicap

Background

The Foyer-Handicap Foundation is celebrating its 50th anniversary. 50 years of fighting and making spectacular advances in the field of disability. This is an opportunity to remind the Foundation’s partners and the general public of the importance of its mission.

The anniversary will take place over a year and will include a series of actions and events to raise awareness on the issue of disability. The Foundation wants to raise awareness through a presence in the French-speaking media, a conference at the University of Geneva and the publication of a commemorative book.

Agency mandate

  • Communications strategy
  • Public Relations
  • Media Relations
  • Events
  • Support for digital communications
  • Edition

Achievements

Philippe Pozzo Di Borgo is invited to “Couleurs locales”.

Foyer-Handicap’s work in the Tribune de Genève.

The Tribune de Genève highlights the conference organized for Foyer-Handicap’s 50th anniversary.

L’agence est responsable de projet et d’édition de la publication du livre commémoratif qui retrace les 50 ans d’histoire de la Fondation Foyer-Handicap.

Couleurs locales revient sur la conférence organisée par Foyer-Handicap à l’UNIGE.

The agency publishes the commemorative book which retraces 50 years of history of the Fondation Foyer-Handicap.

Fresenius

Fresenius

Fresenius

Background

Fresenius Kabi SwissBioSim, a company of the Fresenius Kabi Group, inaugurates its new global research and development center in the field of biosimilars in Eysins (Vaud). At the forefront of research on biosimilar drugs, the Fresenius Group subsidiary intends to consolidate its leadership in this field, thanks to a strategic location in the heart of the “Health Valley” of the Lake Geneva region.

While biosimilars have the potential to help control rising healthcare costs and represent an opportunity to make advanced therapies affordable for patients with critical or chronic conditions, these medicines are still largely unknown to the public.

Mandat de l’agence

  • Development of a communications strategy
  • Media relations: drafting of press releases, press kits FR/EN
  • Organization of a launch press conference
  • Identification and invitation of stakeholders in the region
  • Writing of inaugural speeches
  • Media training (briefing and Q&A)

Achievements

Fresenius Kabi and the pharmaceutical revolution in the evening news by the RTS.

“Fresenius se lance dans la course aux biosimilaires” headlines Le Temps on September 18, 2019.

The business daily AGEFI announces the inauguration of Fresenius Kabi.

La Côte highlights the inauguration of the new international research center.

Fresenius Kabi in the 24 heures: “Fresenius puts 16 million in a new lab in Eysins”.