{"id":3315,"date":"2022-06-10T12:05:52","date_gmt":"2022-06-10T10:05:52","guid":{"rendered":"https:\/\/defacto-pr.ch\/?post_type=project&#038;p=3315"},"modified":"2022-06-10T12:13:48","modified_gmt":"2022-06-10T10:13:48","slug":"dreamscape","status":"publish","type":"project","link":"https:\/\/defacto-pr.ch\/en\/project\/dreamscape\/","title":{"rendered":"Dreamscape"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.7.4&#8243; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221;][et_pb_row _builder_version=&#8221;4.7.4&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; width=&#8221;100%&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;10px||||false|false&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.7.4&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;]<\/p>\n<h2>Dreamscape Geneva<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.7.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; custom_margin=&#8221;70px||70px||true|false&#8221; custom_margin_tablet=&#8221;0px||0px||true|false&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;0px||0px||false|false&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.7.4&#8243; _module_preset=&#8221;default&#8221;][et_pb_text _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221;]<\/p>\n<h3>Background<\/h3>\n<p>Dreamscape Immersive is a virtual reality company backed by major Hollywood studios. Halfway between a movie theater and a theme park, Dreamscape offers visitors a virtual reality experience like no other, combining the power of immersive storytelling, motion capture and virtual reality (VR) technologies. Born from a partnership between local stakeholders and based on a technology developed by the Geneva-based foundation Artanim, Dreamscape opened its first European center in Geneva in July 2022.<br \/>\nIn order to strategically support this launch and introduce this technological revolution to the Geneva public, the agency has implemented a short-, medium- and long-term media relations strategy to promote this new center Dreamscape Geneva.\n<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.7.4&#8243; _module_preset=&#8221;default&#8221;][et_pb_text _builder_version=&#8221;4.7.4&#8243; _module_preset=&#8221;default&#8221;]<\/p>\n<h3>Agency mandate<\/h3>\n<ul>\n<li><span>Communications strategy<\/span><\/li>\n<li><span>Media relations and public relations strategy<\/span><\/li>\n<li><span>Writing of press documents: press kit, press releases, <span style=\"color: #026679;\"><strong><a href=\"https:\/\/news.cision.com\/fr\/dreamscapegeneva\" style=\"color: #026679;\">Newsroom<\/a><\/strong><\/span><\/span><\/li>\n<li><span>Organization of a press conference to launch the project<\/span><\/li>\n<li><span>Identification and invitation of local stakeholders <\/span><\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;off|tablet&#8221; module_class=&#8221;fullscreen&#8221; _builder_version=&#8221;4.7.4&#8243; background_color=&#8221;#8bb8b2&#8243; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;0px|0px|0px|0px|false|false&#8221; custom_padding=&#8221;80px|0px|80px|0px|false|false&#8221;][et_pb_row _builder_version=&#8221;4.7.4&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; width=&#8221;100%&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;0px|0px|0px|0px|false|false&#8221; custom_padding=&#8221;0px|0px|0px|0px|false|false&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.7.4&#8243; custom_padding=&#8221;0px|0px|0px|0px|false|false&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.7.4&#8243; text_text_color=&#8221;#ffffff&#8221; header_text_color=&#8221;#ffffff&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;0px|0px|0px|0px|false|false&#8221; custom_padding=&#8221;0px||20px||false|false&#8221;]<\/p>\n<h2><span style=\"color: #ffffff;\">Achievements<\/span><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,1_4,1_4,1_4&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; make_equal=&#8221;on&#8221; _builder_version=&#8221;4.7.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;rgba(0,0,0,0)&#8221; width=&#8221;100%&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;0px|0px|30px|0px|false|false&#8221; custom_padding=&#8221;0px|0px|0px|0px|false|false&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.7.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#ebf1f0&#8243; custom_padding=&#8221;20px|20px|20px|20px|false|true&#8221;][et_pb_image src=&#8221;https:\/\/defacto-pr.ch\/wp-content\/uploads\/2022\/06\/logo_tdg.46a118f7.svg&#8221; title_text=&#8221;logo_tdg.46a118f7&#8243; _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;50px&#8221; max_height=&#8221;50px&#8221; custom_margin=&#8221;|0px||0px|false|false&#8221; custom_padding=&#8221;|0px||0px|false|false&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][et_pb_divider show_divider=&#8221;off&#8221; _builder_version=&#8221;4.7.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221;][\/et_pb_divider][et_pb_text _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;130px&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p>Article dans la tribune de Gen\u00e8ve, le 28 mai 2022<\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/defacto-pr.ch\/wp-content\/uploads\/2022\/06\/Unknown.jpeg&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Link to the article&#8221; module_id=&#8221;boutonetudesdecas&#8221; _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_color=&#8221;#ffffff&#8221; button_bg_color=&#8221;#026679&#8243; button_border_width=&#8221;0px&#8221; button_use_icon=&#8221;off&#8221; custom_padding=&#8221;5px|14px|5px|14px|true|true&#8221; hover_enabled=&#8221;0&#8243; button_bg_color__hover_enabled=&#8221;on|hover&#8221; button_bg_color__hover=&#8221;#b1b1b2&#8243; button_bg_enable_color__hover=&#8221;on&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.7.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#ebf1f0&#8243; custom_padding=&#8221;20px|20px|20px|20px|false|true&#8221;][et_pb_image src=&#8221;https:\/\/defacto-pr.ch\/wp-content\/uploads\/2022\/06\/logo_24heures.2d1445dc.svg&#8221; title_text=&#8221;logo_24heures.2d1445dc&#8221; _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;50px&#8221; max_height=&#8221;50px&#8221; custom_margin=&#8221;|0px||0px|false|false&#8221; custom_padding=&#8221;|0px||0px|false|false&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][et_pb_divider show_divider=&#8221;off&#8221; _builder_version=&#8221;4.7.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221;][\/et_pb_divider][et_pb_text _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;130px&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p> Article dans 24heures, le 28 mai 2022\n<\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/www.24heures.ch\/la-pionniere-de-la-realite-virtuelle-revient-a-geneve-687236261184&#8243; url_new_window=&#8221;on&#8221; button_text=&#8221;Link to the article&#8221; module_id=&#8221;boutonetudesdecas&#8221; _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_color=&#8221;#ffffff&#8221; button_bg_color=&#8221;#026679&#8243; button_border_width=&#8221;0px&#8221; button_use_icon=&#8221;off&#8221; custom_padding=&#8221;5px|14px|5px|14px|true|true&#8221; hover_enabled=&#8221;0&#8243; button_bg_color__hover_enabled=&#8221;on|hover&#8221; button_bg_color__hover=&#8221;#b1b1b2&#8243; button_bg_enable_color__hover=&#8221;on&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.7.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#ebf1f0&#8243; custom_padding=&#8221;20px|20px|20px|20px|false|false&#8221;][et_pb_image src=&#8221;https:\/\/defacto-pr.ch\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-10-a-11.16.09.png&#8221; title_text=&#8221;Capture d\u2019\u00e9cran 2022-06-10 \u00e0 11.16.09&#8243; _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;50px&#8221; max_height=&#8221;50px&#8221; custom_margin=&#8221;|0px||0px|false|false&#8221; custom_padding=&#8221;|0px||0px|false|false&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][et_pb_divider show_divider=&#8221;off&#8221; _builder_version=&#8221;4.7.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221;][\/et_pb_divider][et_pb_text _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;130px&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p>Mention du centre Dreamscape dans l\u2019\u00e9mission Forum, le 25 mai 2022  <\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/www.rts.ch\/audio-podcast\/2022\/audio\/comment-les-villes-suisses-se-sont-preparees-au-week-end-de-l-ascension-25826188.html&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Link to the article&#8221; module_id=&#8221;boutonetudesdecas&#8221; _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_color=&#8221;#ffffff&#8221; button_bg_color=&#8221;#026679&#8243; button_border_width=&#8221;0px&#8221; button_use_icon=&#8221;off&#8221; custom_padding=&#8221;5px|14px|5px|14px|true|true&#8221; hover_enabled=&#8221;0&#8243; button_bg_color__hover_enabled=&#8221;on|hover&#8221; button_bg_color__hover=&#8221;#b1b1b2&#8243; button_bg_enable_color__hover=&#8221;on&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.7.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#ebf1f0&#8243; custom_padding=&#8221;20px|20px|20px|20px|false|false&#8221;][et_pb_image src=&#8221;https:\/\/defacto-pr.ch\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-10-a-11.22.05.png&#8221; title_text=&#8221;Capture d\u2019\u00e9cran 2022-06-10 \u00e0 11.22.05&#8243; _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;50px&#8221; max_height=&#8221;50px&#8221; custom_margin=&#8221;|0px||0px|false|false&#8221; custom_padding=&#8221;|0px||0px|false|false&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][et_pb_divider show_divider=&#8221;off&#8221; _builder_version=&#8221;4.7.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221;][\/et_pb_divider][et_pb_text _builder_version=&#8221;4.7.4&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;130px&#8221;]<\/p>\n<p><span>Pr\u00e9sentation de Dreamscape sur le site internet et la newsletter de cominmag.ch, le 23 mai 2022<\/span><\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/cominmag.ch\/dreamscape-va-ouvrir-un-centre-de-realite-virtuelle-immersive-a-geneve\/&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Link to the article&#8221; module_id=&#8221;boutonetudesdecas&#8221; _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_color=&#8221;#ffffff&#8221; button_bg_color=&#8221;#026679&#8243; button_border_width=&#8221;0px&#8221; button_use_icon=&#8221;off&#8221; custom_padding=&#8221;5px|14px|5px|14px|true|true&#8221; button_bg_color__hover_enabled=&#8221;on|hover&#8221; button_bg_color__hover=&#8221;#b1b1b2&#8243; button_bg_enable_color__hover=&#8221;on&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.7.4&#8243; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221;][et_pb_row _builder_version=&#8221;4.7.4&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; width=&#8221;100%&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;10px||||false|false&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.7.4&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;] Dreamscape Geneva [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.7.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; custom_margin=&#8221;70px||70px||true|false&#8221; custom_margin_tablet=&#8221;0px||0px||true|false&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;0px||0px||false|false&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.7.4&#8243; _module_preset=&#8221;default&#8221;][et_pb_text _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221;] Background Dreamscape Immersive is a virtual reality company backed by major Hollywood studios. Halfway between a movie theater [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":3289,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[33,32,34,35],"project_tag":[],"class_list":["post-3315","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-communications-strategy","project_category-media-relations","project_category-public-relations","project_category-writing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>de facto - Dreamscape<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/defacto-pr.ch\/en\/project\/dreamscape\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"de facto - Dreamscape\" \/>\n<meta property=\"og:description\" content=\"[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.7.4&#8243; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221;][et_pb_row _builder_version=&#8221;4.7.4&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; width=&#8221;100%&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;10px||||false|false&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.7.4&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;] Dreamscape Geneva [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.7.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; custom_margin=&#8221;70px||70px||true|false&#8221; custom_margin_tablet=&#8221;0px||0px||true|false&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;0px||0px||false|false&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.7.4&#8243; _module_preset=&#8221;default&#8221;][et_pb_text _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221;] Background Dreamscape Immersive is a virtual reality company backed by major Hollywood studios. 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