[et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”4.8.2″ width=”100%” max_width=”1080px” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false”][et_pb_row admin_label=”row” _builder_version=”4.7.4″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”100%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|phone” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false”][et_pb_column type=”4_4″ _builder_version=”4.7.4″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text admin_label=”Text” _builder_version=”4.8.2″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”100%” width_tablet=”100%” width_phone=”” width_last_edited=”on|phone” hover_enabled=”0″ sticky_enabled=”0″]<\/p>\n
de facto communication partnered with SUISSEN\u00c9GOCE<\/strong> to develop an image campaign highlighting the strategic role of commodity trading in Switzerland. As the umbrella association for the sector, SUISSEN\u00c9GOCE represents the companies operating in this industry, which plays a vital role in the Swiss economy.<\/p>\n To make this complex topic engaging and accessible, our agency and its creative partners developed a series of six visuals inspired by Switzerland’s most iconic symbols. From the Matterhorn sculpted from grains and a gold fondue to William Tell illustrated through coffee steam and a Swiss Army knife engraved in steel, each visual creates an unexpected connection between Swiss identity and global commodity markets.<\/p>\n Through this campaign, the objective was to demonstrate that although these raw materials are not produced in Switzerland, the country plays a central role in their international trade. The result is a creative campaign that transforms a complex economic topic into a simple, memorable, and impactful message.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" [et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”4.8.2″ width=”100%” max_width=”1080px” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false”][et_pb_row admin_label=”row” _builder_version=”4.7.4″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”100%” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|phone” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false”][et_pb_column type=”4_4″ _builder_version=”4.7.4″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text admin_label=”Text” _builder_version=”4.8.2″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”100%” width_tablet=”100%” width_phone=”” width_last_edited=”on|phone” hover_enabled=”0″ sticky_enabled=”0″] de facto communication partnered with SUISSEN\u00c9GOCE to develop an image campaign highlighting the strategic role of commodity trading in Switzerland. As […]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[23,43],"tags":[],"class_list":["post-4079","post","type-post","status-publish","format-standard","hentry","category-communication","category-communication-en"],"acf":[],"yoast_head":"\n