{"id":2577,"date":"2021-04-19T15:33:04","date_gmt":"2021-04-19T13:33:04","guid":{"rendered":"https:\/\/defacto-pr.ch\/?page_id=2577"},"modified":"2026-07-23T11:36:59","modified_gmt":"2026-07-23T09:36:59","slug":"services","status":"publish","type":"page","link":"https:\/\/defacto-pr.ch\/en\/services\/","title":{"rendered":"Services"},"content":{"rendered":"

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Services<\/span><\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|tablet” _builder_version=”4.7.4″ _module_preset=”default” background_color=”#F7F7F7″ custom_margin=”|0px||0px|false|false” custom_padding=”75px|0px||0px|false|false” custom_padding_tablet=”|5%||5%|false|false” custom_padding_phone=””][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”4″ make_equal=”on” module_class=”gq_r_fixed_buttons” _builder_version=”4.7.4″ _module_preset=”default” width=”100%” width_tablet=”100%” width_phone=”” width_last_edited=”on|tablet” module_alignment=”center” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false”][et_pb_column type=”1_2″ _builder_version=”4.7.4″ _module_preset=”default” custom_padding=”||40px||false|false”][et_pb_divider color=”#71B5E5″ divider_weight=”4px” _builder_version=”4.7.4″ _module_preset=”default” width=”17%” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” locked=”off”][\/et_pb_divider][et_pb_text _builder_version=”4.7.4″ _dynamic_attributes=”link_option_url” _module_preset=”default” text_line_height=”1.5em” width=”100%” custom_margin=”0px||60px||false|false” custom_padding=”0px||0px||false|false” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjExMjgifX0=@”]<\/p>\n

C-level consulting<\/h2>\n

With proven experience and skills, the team offers personalized communications advice and training for executives:<\/strong><\/p>\n

\u2022 Keynote speech, speech writing<\/span>
<\/i>\u2022 Communications coaching
\u2022\u00a0<\/span>Media training
\u2022 Statements, arguments and key messages<\/span><\/p>\n

[\/et_pb_text][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjExMjgifX0=@” button_text=”LEARN MORE” _builder_version=”4.7.4″ _dynamic_attributes=”button_url” _module_preset=”default” custom_padding=”10px|20px|10px|20px|false|false”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.7.4″ _module_preset=”default”][et_pb_divider color=”#71B5E5″ divider_weight=”4px” _builder_version=”4.7.4″ _module_preset=”default” width=”17%” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” locked=”off”][\/et_pb_divider][et_pb_text _builder_version=”4.7.4″ _dynamic_attributes=”link_option_url” _module_preset=”default” text_line_height=”1.5em” width=”100%” custom_margin=”0px||60px||false|false” custom_padding=”0px||0px||false|false” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjExMjIifX0=@”]<\/p>\n

Corporate communications<\/h2>\n

Corporate communications fulfill an essential role to relay information between an organization and its stakeholders. The agency assists its clients through thoughtful design, high value-added writing and permanent readjustment, depending on the results. The agency puts its expertise in institutional communications at your service:
<\/strong>
\u2022 Internal and external communications
<\/span>\u2022 Corporate communications
<\/span>\u2022 Content strategy, publications, activity reports
<\/span>\u2022 Online and offline services<\/span><\/p>\n

[\/et_pb_text][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjExMjIifX0=@” button_text=”LEARN MORE” _builder_version=”4.7.4″ _dynamic_attributes=”button_url” _module_preset=”default” custom_padding=”10px|20px|10px|20px|false|false”][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”4″ make_equal=”on” module_class=”gq_r_fixed_buttons” _builder_version=”4.7.4″ _module_preset=”default” width=”100%” module_alignment=”center” custom_margin=”70px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false”][et_pb_column type=”1_2″ _builder_version=”4.7.4″ _module_preset=”default” custom_padding=”||40px||false|false”][et_pb_divider color=”#71B5E5″ divider_weight=”4px” _builder_version=”4.7.4″ _module_preset=”default” width=”17%” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” locked=”off”][\/et_pb_divider][et_pb_text _builder_version=”4.7.4″ _module_preset=”default” text_line_height=”1.5em” width=”100%” custom_margin=”0px||60px||false|false” custom_padding=”0px||0px||false|false”]<\/p>\n

Crisis communications<\/h2>\n

A crisis is an unexpected event whose magnitude affects a company’s reputation and questions its legitimacy.<\/strong><\/b> The agency offers strategic expertise when a crisis occurs, but also in advance, through adequate preparation:<\/strong><\/b><\/p>\n

\u2022 Audit of existing procedures and risk mapping
\u2022 Multi-stakeholder crisis communications plan<\/span>
<\/i>\u2022 Consulting in crisis situations
<\/span>\u2022 Crisis management manual and documents
<\/span>\u2022 Restoration of reputation
<\/span>\u2022 <\/i>Litigation PR<\/p>\n

[\/et_pb_text][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjExMDIifX0=@” button_text=”LEARN MORE” _builder_version=”4.7.4″ _dynamic_attributes=”button_url” _module_preset=”default” custom_padding=”10px|20px|10px|20px|false|false”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.7.4″ _module_preset=”default”][et_pb_divider color=”#71B5E5″ divider_weight=”4px” _builder_version=”4.7.4″ _module_preset=”default” width=”17%” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” locked=”off”][\/et_pb_divider][et_pb_text _builder_version=”4.8.2″ _module_preset=”default” text_line_height=”1.5em” width=”100%” custom_margin=”0px||60px||false|false” custom_padding=”0px||0px||false|false”]<\/p>\n

Litigation PR<\/h2>\n

Litigation PR is focused on managing communication before, during, and after a trial or legal dispute. Its goal is to limit potential damage to the reputation of a company or individual and foster a positive public perception through a targeted communication strategy :<\/b><\/span><\/p>\n

\u2022 Developing targeted communication strategies
\u2022 Managing media relations<\/span>
<\/i>\u2022 Writing argumentations and key messages
<\/span>\u2022 Simplifying and clarifying legal jargon
<\/span>\u2022 Media training
\u2022 Managing communication during a crisis<\/span>
<\/span><\/p>\n

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Media & press relations<\/h2>\n

Properly conducted, press relations remain a strategic tool to effectively complement digital and offline campaigns, accompany a conference, announce a product launch or conduct a political campaign. The de facto communications agency offers its expertise in order to enhance your assets with the press :<\/strong><\/p>\n

\u2022 Media relations strategy
\u2022 Press releases and documentation<\/span>
\u2022 Press service, one-to-one meetings<\/span>
\u2022 Media training<\/span><\/p>\n

[\/et_pb_text][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjExMTEifX0=@” button_text=”LEARN MORE” _builder_version=”4.7.4″ _dynamic_attributes=”button_url” _module_preset=”default” custom_padding=”10px|20px|10px|20px|false|false”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.7.4″ _module_preset=”default”][et_pb_divider color=”#71B5E5″ divider_weight=”4px” _builder_version=”4.7.4″ _module_preset=”default” width=”17%” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” locked=”off”][\/et_pb_divider][et_pb_text _builder_version=”4.8.2″ _module_preset=”default” text_line_height=”1.5em” width=”100%” custom_margin=”0px||60px||false|false” custom_padding=”0px||0px||false|false”]<\/p>\n

Media Training<\/h2>\n

Are you the leader or spokesperson for your organization? Will be appearing in the media? Have you been contacted by a journalist and need preparation? Do you wish to convey your messages in the most effective way? Do you want to be ready to communicate in the media during a crisis?<\/b><\/span><\/p>\n

\u2022 Training on principles governing communication with the media
\u2022 Training for leaders and spokespersons<\/span>
\u2022 Preparation for an interview (print, social media, radio, and television)<\/span>
\u2022 Storytelling, argumentation, and defining key messages
\u2022 Speaking in front of a camera (verbal and non-verbal communication)
\u2022 Effective communication in times of crisis
<\/span><\/span><\/p>\n

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Digital communications<\/h2>\n

Digital PR communications aligned with your overall communications strategy reinforces your messages and engages your online audiences. The de facto communications agency offers you its expertise in digital communications and digital PR :<\/strong><\/p>\n

\u2022 Engagement strategy
\u2022 Social media community management<\/span>
\u2022 Digital PR campaigns (newsletter, insights, etc.)
\u2022 Web project management<\/span>
\u2022 Online content creation and writing<\/span><\/p>\n

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Public affairs<\/h2>\n

Companies and institutions operate in a political and regulatory environment. The de facto communications agency offers its expertise in public affairs and external relations to your project :<\/strong><\/p>\n

\u2022 Political campaign strategy
\u2022 Relations with the authorities and the administration<\/span>
\u2022 Advocacy for business interests<\/span>
\u2022 Drafting of political arguments<\/span>
\u2022 Legislative follow-up<\/span>
\u2022\u00a0<\/span>Community Relations<\/span><\/p>\n

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Communications strategy<\/h2>\n

Integrating communications into an organization’s strategic thinking is essential to the success of a commercial, institutional or sustainability project. The de facto communications agency puts its strategic expertise at your service :<\/strong><\/p>\n

\u2022 Audit and assessment
\u2022 Consulting and strategic thinking<\/span>
\u2022 Communications strategy and action plan recommendations<\/span>
\u2022 Positioning and communications territory<\/span>
\u2022 Support and strategic watch<\/span><\/p>\n

[\/et_pb_text][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjMzMiJ9fQ==@” button_text=”LEARN MORE” _builder_version=”4.7.4″ _dynamic_attributes=”button_url” _module_preset=”default” custom_padding=”10px|20px|10px|20px|false|false”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.7.4″ _module_preset=”default”][et_pb_divider color=”#71B5E5″ divider_weight=”4px” _builder_version=”4.7.4″ _module_preset=”default” width=”17%” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” locked=”off”][\/et_pb_divider][et_pb_text _builder_version=”4.7.4″ _dynamic_attributes=”link_option_url” _module_preset=”default” text_line_height=”1.5em” width=”100%” custom_margin=”0px||60px||false|false” custom_padding=”0px||0px||false|false” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE5MDgifX0=@”]<\/p>\n

Public Relations<\/h2>\n

The goal of public relations is to protect, enhance or build a reputation, through traditional media, social networks or other communications channels. The de facto communications agency puts its expertise in public relations at your service:<\/strong><\/p>\n

\u2022 Development of a communications and public relations strategy
\u2022 Strategic consulting in public relations<\/span>
\u2022 Communications around events<\/span>
\u2022 Product launches, head office inaugurations<\/span>
\u2022 Legislative follow-up<\/span>
\u2022 Networking and development<\/span><\/p>\n

[\/et_pb_text][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE5MDgifX0=@” button_text=”LEARN MORE” _builder_version=”4.7.4″ _dynamic_attributes=”button_url” _module_preset=”default” custom_padding=”10px|20px|10px|20px|false|false”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

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